It shapes my holistic approach, ensuring designs are intuitive, functional, and user-centered. Industrial Design’s emphasis on prototyping and iteration helps me refine experiences quickly, balancing aesthetics with usability.
I focus on user impact, business goals, and feasibility. Research and data guide priorities, ensuring we solve real problems while maintaining agility and delivering measurable improvements.
I prioritize clarity, collaboration, and empowerment. Establishing a strong design vision while giving designers autonomy fosters creativity and ownership. I encourage rapid iteration, user validation, and cross-team partnerships to drive impactful, user-centered solutions.
Success is measured by user engagement, task completion, and qualitative feedback. I rely on usability studies, A/B testing, and analytics to validate impact, ensuring designs not only look great but also solve real problems effectively.
One of the ways I promote a growth mindset is by traveling. I've lived in huts in rural India, rode horseback across Mongolia, and walked across Spain. Another way to promote growth mindset is by volunteering. I work with YearUp Seattle to offer my services and to mentor young professionals.
Toys / Fashion / 3D printing / Sports analytics / Knitting / Self-driving / Kendrick Lamar / AI / AR / IoT / La Croix / Flow / CADing / Running / Education / Memes / Meditation / Reading
Michael Jordan, Parris Goebel, Daniel Kahneman, David Bowie, Yuval Noah Harari, Tonya Harding
Design is what I love and when I’m not being creative I’m with family and friends. A great day for me is a lazy Saturday: reading, going to brunch or working on one of my many side projects. I also love to golf.
This is a design portfolio so I’m contractually obligated to mention coffee. I’m from Seattle and I’m a designer so I love and drink it all the time.
-Amos Tversky